Key Success Factors and Challenges for Emerging Designers Fashion Entrepreneurship is a salty stuff. It’s complex, tough, challenging, and at the same time, it’s highly rewarding if you get a success. There is an old proverb “The First Penny is more difficult to earn than the next million”. This fits just right when it comes […]
Branding and Brand Management: Tips for Fashion Startups
Branding and Brand Management are tough, especially for startups in the ocean of big fish in the market. Starting a brand is challenging, especially in the saturated market of streetwear fashion. These days a lot of young designers take a shot at building their streetwear fashion brand. And they soon realize that creativity is not […]
Brand Building : Basics of Brand Building and Brand Identity
Brand Building is a tough task and needs a lot of helping hand especially when you are starting your brand. And your support are the people with whom you are doing business with. They can be your clothing manufacturers, vendors and customers. But the people closer to you are your customers with whom you interact […]