Sustainable streetwear brands, fueled by a commitment to rigorous sustainability practices, are experiencing rapid growth. However, this burgeoning market is not without its challenges. While aspiring founders are initially brimming with enthusiasm, the realities of costing and pricing often become a stumbling block as they move forward. In fact, as a tech pack designer, I’ve […]
Virtual Fashion The World of Opportunities and Challenges
Virtual Fashion is the future trend and it’s hard for fashion brands to ignore. However, every opportunity comes with a price tag. Embracing digital transformation in the business of fashion needs a big investment. Invest in infrastructure building and hiring skilled digital 3D artists. The opportunity is currently accessible to big reputed independent designer brands […]
Fashion and Color Trend for 2024
Fashion and Color Trend of 2024 that all designers and fashion brands were looking forward to. Many have given their own fashion and color trends and they have their perception of what and why they have come up with the idea. So as we. We feel contemporary fashion trends are quite liberal and have fewer […]
Brush Strokes of Style the Mesmerizing Fusion of Art and Fashion
The fusion of art and fashion is fascinating and has been dependent on each other since the beginning. The dynamic space of fashion and art where creativity flourishes. This bond of fashion and art has its roots from ancient period of time. Both fashion and art have taken their shape by inspiring each other. Let’s […]
Strategies and Challenges for Independent Designer Brands
Independent designer brands play a pivotal role in shaping trends and pushing boundaries. With their creativity and innovation, Independent designer brands give something refreshing. But their journey in the field of business comes with a fair amount of hurdles. The competitive world of fashion throws a lot of challenges but the numbers and growth gives […]
Influence of Streetwear on Contemporary Fashion Trends
The impact of street style and streetwear on today’s fashion landscape is undeniable. In the dynamic world of fashion, trends gets their roots not just from run ways but from the streets. Streetwear appeal mass with individuality and self-expression and a sense of uniqueness. Streetwear as a new norm of fashion trend has significantly shaped […]
Fashion Entrepreneurship: Success Factors and Challenges
Key Success Factors and Challenges for Emerging Designers Fashion Entrepreneurship is a salty stuff. It’s complex, tough, challenging, and at the same time, it’s highly rewarding if you get a success. There is an old proverb “The First Penny is more difficult to earn than the next million”. This fits just right when it comes […]
The Role of Fashion Illustrations in The Design Process
Fashion illustration in fashion refers to the visual representation of an attire. This conveys the shape and fall of the garment and drowns on a paper or canvas. The aim is to communicate the design idea and overall garment detailing. This is a useful tool to convey your style idea for further processing of your […]
Branding and Brand Management: Tips for Fashion Startups
Branding and Brand Management are tough, especially for startups in the ocean of big fish in the market. Starting a brand is challenging, especially in the saturated market of streetwear fashion. These days a lot of young designers take a shot at building their streetwear fashion brand. And they soon realize that creativity is not […]
Social Media Influence on the Fashion Industry
Social Media’s Influence on the fashion industry has grown over some time. Facebook and Instagram dominate the mindset of youth and their buying decisions. We all try to influence our surroundings with our viewpoints and want to stay aligned with us. And social media is a tool quite handy to do it. It’s not just […]