The role of a sustainable clothing Designer is more diverse than that of a fashion designer today. : The fashion industry has been increasingly focused on sustainability, including eco-friendly materials, ethical sourcing, fair trade practices, and reducing carbon footprints. Consumers are more conscious of the environmental impact of their clothing choices, and brands are responding […]
Challenges India faces in Fashion, Apparel and Textile Industry
The Indian fashion industry can potentially compete with other top countries worldwide. However, we often fail to realize our full potential, leading to setbacks. India has several strengths that could yield significant results if recognized and harnessed. As an institution and trade, Indian fashion has immense potential, and we can dominate the global market. By […]
Brand Building : Basics of Brand Building and Brand Identity
Brand building is a challenging task and needs much help, especially when starting your brand. And your support is the people with whom you are doing business. They can be your clothing manufacturers, vendors, and customers. But the people closer to you are your customers with whom you interact directly. It’s proven that one happy […]