The evolution of denim has a story worth knowing. If we think of a fabric with both style and functionality, the first thing that comes to our mind is denim. The trend of denim was a bumpy ride but has never gone out of trend since its inception. The history of denim and jeans is […]
Sustainable Streetwear Brands Leading the Way to Go Green Movement
Sustainable streetwear brands, fueled by a commitment to rigorous sustainability practices, are experiencing rapid growth. However, this burgeoning market is not without its challenges. While aspiring founders are initially brimming with enthusiasm, the realities of costing and pricing often become a stumbling block as they move forward. In fact, as a tech pack designer, I’ve […]
Virtual Fashion The World of Opportunities and Challenges
Virtual fashion is the future trend, and it’s hard for fashion brands to ignore it. However, every opportunity comes with a price tag. Embracing digital transformation in the business of fashion needs a significant investment. Invest in infrastructure building and hiring skilled digital 3D artists. The opportunity is currently accessible to big, reputed independent designer […]
Fashion and Color Trend for 2024
Fashion and Color Trends of 2024, which all designers and fashion brands were looking forward to. Many have given their fashion and color trends and their perception of what and why they have come up with the idea. So as we. We feel contemporary fashion trends are quite liberal and have fewer restrictions. Expressing yourself […]
Brush Strokes of Style the Mesmerizing Fusion of Art and Fashion
The fusion of art and fashion is fascinating, and they have depended on each other since the beginning. It is a dynamic space of fashion and art where creativity flourishes. This bond of fashion and art has its roots in ancient times. Both fashion and art have taken their shape by inspiring each other. Let’s […]
Strategies and Challenges for Independent Designer Brands
Independent designer brands play a pivotal role in shaping trends and pushing boundaries. With their creativity and innovation, Independent designer brands give something refreshing. However, their journey in the field of business comes with a fair number of hurdles. The competitive fashion world throws many challenges, but the numbers and growth give hope. Addressing sustainability […]
Influence of Streetwear on Contemporary Fashion Trends
The impact of street style and streetwear on today’s fashion landscape is undeniable. In the dynamic fashion world, trends are rooted in runways and streets. Streetwear appeals to the masses with individuality, self-expression, and a sense of uniqueness. Streetwear as a new norm of fashion trend has significantly shaped contemporary fashion trends. Today, social media […]
Fashion Entrepreneurship: Success Factors and Challenges
Critical Success Factors and Challenges for Emerging Designers Fashion Entrepreneurship is a salty stuff. It’s complex, demanding, and challenging, and at the same time, it’s gratifying if you get a success. There is an old proverb, “The First Penny is more difficult to earn than the next million.” This fits just right when it comes […]
The Role of Fashion Illustrations in The Design Process
Fashion illustration in fashion refers to the visual representation of an attire. This conveys the shape and fall of the garment and drowns on a paper or canvas. The aim is to communicate the design idea and overall garment detailing. This is a valuable tool to convey your style idea for further processing your silhouette. […]
Branding and Brand Management: Tips for Fashion Startups
Branding and Brand Management are tough, especially for startups in the ocean of big fish. Starting a brand is challenging, especially in the saturated market of streetwear fashion. These days, many young designers are taking a shot at building their streetwear fashion brands. And they soon realize that creativity is not all that makes a […]